From Travel Blog to $1,000/Month SEO Agency on the Side
Somnath turned SEO skills learned from a personal travel blog into Content Spotlight, a Kolkata keyword-research and SEO agency averaging $1,000 per month while he kept his full-time IT job.
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Business snapshot
Monthly revenue
≈₹94,800/mo
$1,000/mo · reported Apr 2023
- Business model
- Agency or productized service
- Started
- Nov 2021
- Team
- Solo founder + 2 staff
- Based in
- Kolkata, West Bengal, India
- Monthly revenue
- $1,000
- Deal closing success rate
- 70%
- Employees
- 2
- Time to build website
- nearly 2 months
Tools
- WordPress
- Canva
- SEMRUSH
- SEOPTIMER
- SITECHECKER
- AHREFS
- Moz
- FREEUP
- Upwork
- Clutch
- DesignRush
Founder-reported figures, not independently verified. ₹ amounts use the ECB reference rate rate of Oct 2026 (₹94.82/$).
Who built it, and what they built
Somnath founded Content Spotlight, a keyword research and SEO company operating out of Kolkata, India. The agency's offerings span SEO, copywriting, website audits, link building, and search engine marketing for clients across many industries.
Named customers include CashBasic, Telepresence, and TheDreamHoppers. The business currently averages $1,000 per month and is expanding.
Where the idea came from
Somnath began blogging in 2016 with a travel blog, where he picked up writing and SEO techniques. By 2021 he felt he had mastered SEO and launched Content Spotlight.
He became absorbed in search engine algorithms and Google updates, and seeing results on his own travel blog pushed him toward becoming an SEO consultant.
Having worked in the IT sector since 2011, he kept his job as a safety net rather than quitting, believing the venture could be built alongside full-time employment.
“The services you provide should be the best in the industry and must require versatile and talented people.”
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